The COVID-19 pandemic has fundamentally changed the way we work and live. At the same time, it has shone a spotlight on the giving spirit of Singaporeans. In the last year, the nation has rallied behind the most vulnerable amongst us and donated generously to support critical needs.
We hope to keep this spirit going.
From 2021 and beyond, we want to foster a culture of giving, where donating becomes a social norm. We hope to build a caring nation, where small acts of giving become a part of everyday life for Singaporeans.
Community Chest has launched the Change for Charity initiative to encourage Singaporeans to give through spontaneous acts. In this initiative, Community Chest will partner businesses to weave a giving mechanism into their business models. By doing so, we provide opportunities for individuals to give through our partners’ payment platforms. The Change for Charity Grant will also encourage businesses to match donations from their customers, as part of their corporate giving.
By increasing opportunities for consumption-based giving at various touchpoints, we can build generosity where donating becomes a social norm, infused in all aspects of living.
100% of funds raised through this initiative will go towards supporting over 100 social service agencies and 200 critical programmes across five causes: children with special needs and youth-at-risk, adults with disabilities, persons with mental health conditions, and seniors and families in need of support.
How Change for Charity works
With Change for Charity, the community can donate through consumption-based giving options on businesses' payment platforms. This can include the following:
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Multiplying impact through the Change for Charity Grant
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Donations made to Community Chest will be eligible for 250% tax deductions. Customers may review the terms and conditions when donating through the giving platforms for more information on the eligibility of individual tax deductions.
To find out how your business can embed giving into your business model and be part of this movement to shape the way Singaporeans give, email email@example.com.
You can also browse ongoing giving opportunities by businesses at www.companyofgood.sg/collaborate.